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  <title>Botmetria — Guides</title>
  <link rel="self" href="https://botmetria.com/feed.xml"/>
  <link href="https://botmetria.com/guides/"/>
  <id>https://botmetria.com/feed.xml</id>
  <updated>2026-08-03T00:00:00Z</updated>
  <entry>
    <title>llms.txt for your store in 30 minutes (+ ready template)</title>
    <link href="https://botmetria.com/guides/llms-txt-dlya-magazina/"/>
    <id>https://botmetria.com/guides/llms-txt-dlya-magazina/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>What llms.txt is, why an online store needs one, and how to build in half an hour a file that helps ChatGPT and Perplexity understand your catalog.</summary>
  </entry>
  <entry>
    <title>llms.txt in WooCommerce: automatic and manual</title>
    <link href="https://botmetria.com/guides/llms-txt-woocommerce/"/>
    <id>https://botmetria.com/guides/llms-txt-woocommerce/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>llms.txt in WooCommerce two ways: the Botmetria plugin builds and updates the file from your catalog, or you place it by hand. Where it lives and how to check.</summary>
  </entry>
  <entry>
    <title>GPTBot, PerplexityBot, ClaudeBot: who to allow in robots.txt</title>
    <link href="https://botmetria.com/guides/roboty-txt-gptbot/"/>
    <id>https://botmetria.com/guides/roboty-txt-gptbot/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>GPTBot, PerplexityBot, ClaudeBot: who to allow in robots.txt, why never to block Googlebot or Bingbot, and why the User-Agent alone is not enough.</summary>
  </entry>
  <entry>
    <title>AI bots are hammering stores: hundreds of thousands of requests</title>
    <link href="https://botmetria.com/guides/ai-boty-nagruzka/"/>
    <id>https://botmetria.com/guides/ai-boty-nagruzka/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>Botmetria index: ~1,005,146 AI-bot requests hit 3 stores in two weeks. When it strains your server, how to see your own load, and how to throttle crawlers.</summary>
  </entry>
  <entry>
    <title>How to check whether GPTBot visits your site</title>
    <link href="https://botmetria.com/guides/kak-proverit-gptbot/"/>
    <id>https://botmetria.com/guides/kak-proverit-gptbot/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>Find out whether GPTBot visits your store: grep your server logs, why a User-Agent alone is fakeable, and verify hits against OpenAI's IP ranges.</summary>
  </entry>
  <entry>
    <title>JSON-LD Product: price and currency AI can read</title>
    <link href="https://botmetria.com/guides/json-ld-product/"/>
    <id>https://botmetria.com/guides/json-ld-product/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>How to mark up schema.org/Product with offers price, priceCurrency and availability so ChatGPT and Perplexity can name your price, currency and stock.</summary>
  </entry>
  <entry>
    <title>ChatGPT says "out of stock" but the item is available</title>
    <link href="https://botmetria.com/guides/availability-nalichie/"/>
    <id>https://botmetria.com/guides/availability-nalichie/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>ChatGPT says your product is sold out when it isn't? The culprit is the availability field in JSON-LD. Mark up stock with schema.org and keep it live.</summary>
  </entry>
  <entry>
    <title>Shipping and returns AI agents can read</title>
    <link href="https://botmetria.com/guides/dostavka-vozvrat-razmetka/"/>
    <id>https://botmetria.com/guides/dostavka-vozvrat-razmetka/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>Make shipping and returns readable for AI agents: dedicated pages, schema.org shippingDetails and merchantReturnPolicy markup, plus llms.txt links.</summary>
  </entry>
  <entry>
    <title>Why ChatGPT can't see your store: 7 reasons and fixes</title>
    <link href="https://botmetria.com/guides/chatgpt-ne-vidit-sait/"/>
    <id>https://botmetria.com/guides/chatgpt-ne-vidit-sait/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>7 reasons ChatGPT, Perplexity and Google AI Mode can't see your store — robots.txt, 403s to bots, missing JSON-LD, SPA, no llms.txt — with checks and fixes.</summary>
  </entry>
  <entry>
    <title>ChatGPT shows outdated prices: why it happens and how to fix it</title>
    <link href="https://botmetria.com/guides/chatgpt-starye-tseny/"/>
    <id>https://botmetria.com/guides/chatgpt-starye-tseny/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>Is ChatGPT quoting an old product price? We break down the causes — JSON-LD, feed and cache drift — and show how to keep prices fresh for AI assistants.</summary>
  </entry>
  <entry>
    <title>Bots get 403 on product images: how to find and fix it</title>
    <link href="https://botmetria.com/guides/kartinki-403-406/"/>
    <id>https://botmetria.com/guides/kartinki-403-406/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>We audited 63 MD/RO stores (median 38/100). The top point-killer: product images returning 403/406 to AI bots. How to find the cause and fix it.</summary>
  </entry>
  <entry>
    <title>Why ChatGPT orders show up as "direct" in Google Analytics</title>
    <link href="https://botmetria.com/guides/zakazy-iz-chatgpt-v-ga-direct/"/>
    <id>https://botmetria.com/guides/zakazy-iz-chatgpt-v-ga-direct/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>ChatGPT orders land in (direct) in Google Analytics because the referrer is stripped. Why GA undercounts the AI channel and how to actually attribute orders.</summary>
  </entry>
  <entry>
    <title>How AI assistants tag visits to your site</title>
    <link href="https://botmetria.com/guides/refery-ai-assistentov/"/>
    <id>https://botmetria.com/guides/refery-ai-assistentov/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>ChatGPT, Perplexity, Gemini, Copilot and Claude tag visits with referrer hosts — or not at all. How to label the AI channel and stop losing orders to 'direct'.</summary>
  </entry>
  <entry>
    <title>How an AI agent buys from your store</title>
    <link href="https://botmetria.com/guides/kak-ai-agent-pokupaet/"/>
    <id>https://botmetria.com/guides/kak-ai-agent-pokupaet/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>The AI agent's path from reading the catalog (UCP/ACP) to a checkout session where a human pays. What your store needs, the /.well-known/ucp manifest and a</summary>
  </entry>
  <entry>
    <title>UCP, ACP, MCP in plain words: a guide to agentic-commerce protocols</title>
    <link href="https://botmetria.com/guides/ucp-acp-protokoly/"/>
    <id>https://botmetria.com/guides/ucp-acp-protokoly/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>MCP, ACP and UCP in plain words: how the agentic-commerce protocols differ, why your online store needs them, and how Botmetria supports each.</summary>
  </entry>
  <entry>
    <title>AI SEO (GEO): a 12-point checklist for online stores</title>
    <link href="https://botmetria.com/guides/ai-seo-checklist/"/>
    <id>https://botmetria.com/guides/ai-seo-checklist/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>A practical 12-point AI SEO (GEO) checklist: robots for AI bots, llms.txt, JSON-LD price and availability, no 403 on images, and AI-channel attribution.</summary>
  </entry>
  <entry>
    <title>How to get recommended by ChatGPT and Perplexity</title>
    <link href="https://botmetria.com/guides/kak-popast-v-chatgpt/"/>
    <id>https://botmetria.com/guides/kak-popast-v-chatgpt/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>How to get recommended by ChatGPT and Perplexity: indexability, JSON-LD, llms.txt, authority and fresh data — a five-step system with real numbers.</summary>
  </entry>
  <entry>
    <title>A product feed for AI agents: why and how</title>
    <link href="https://botmetria.com/guides/tovarny-feed/"/>
    <id>https://botmetria.com/guides/tovarny-feed/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>A product feed for AI agents: XML, YML and agentic.json formats, the key fields id, price and availability, and how Botmetria turns your catalog into a UCP</summary>
  </entry>
  <entry>
    <title>text/markdown for AI agents: a clean version of the product page</title>
    <link href="https://botmetria.com/guides/markdown-dlya-agentov/"/>
    <id>https://botmetria.com/guides/markdown-dlya-agentov/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>Why AI agents need a clean markdown version of your product page, how to set up Accept: text/markdown and .md mirrors, and how to lift the markdown score.</summary>
  </entry>
  <entry>
    <title>The AI-readiness score methodology (0-100): five categories and weights</title>
    <link href="https://botmetria.com/guides/metodika-ai-gotovnosti/"/>
    <id>https://botmetria.com/guides/metodika-ai-gotovnosti/</id>
    <updated>2026-08-03T00:00:00Z</updated>
    <summary>How the 0-100 AI-readiness score is calculated: the five weighted categories — discovery, product, logistics, hygiene, Markdown — and how to read the bands.</summary>
  </entry>
  <entry>
    <title>Botmetria AI Traffic Index</title>
    <link href="https://botmetria.com/ai-index/"/>
    <id>https://botmetria.com/ai-index/</id>
    <updated>2026-08-01T00:00:00Z</updated>
    <summary>First measured AI-bot and AI-shopper data from the Botmetria panel stores: 1,005,146 bot requests in 3 weeks, 144 AI-assistant visits, 0 attributed orders — yet.</summary>
  </entry>
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